Client: Holloway Diamonds
- Brand strategy workshop
- Qualitative and quantitative research
- Develop positioning
- Visual identity design including logo and style guide
- Advertisements – Print and film
- Promotional print material
- Store design
Head quartered in Melbourne, Australia, and previously named Precious Metals, Holloway Diamonds provides some of the most advanced diamond cuts in the world.
Bull Art was tasked with the responsibility of leading the Holloway team through a creative process aimed specifically at defining the brands promise and crafting a new fresh identity.
We have been very impressed by Ray’s ability to literally read our minds and deliver a corporate identity which perfectly embodies our vision and conveys the stylish, elegant and modern image we needed to sustain the growth development of our company.Gary Holloway