Client: Bessor Home
- Brand strategy workshop
- Qualitative research
- Develop positioning and tag line
- Visual identity design
The Besor Home is a safe home for young, pregnant women who find themselves homeless and without support because they have been abandoned by their families and partners.
The Besor Home project included the creation of a brand new identity designed to help raise awareness and communicate its mission ‘to provide a home where the women and children can feel safe, valued and loved’.